BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20260325T163000Z DTEND:20260325T180000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:IN-PERSON | Building an Intentional Approach to AI – Generation DESCRIPTION:This 3-part interactive workshop demystifies how AI reasons to help you go from cautiously anticipating how this technology could impact your business and career to intentionally wielding it to amplify your expertise and impact.\n\n\n\nLauren Frazell is a seasoned data scientist with 15 years of experience working with AI algorithms in industry. She wants to help non-technical experts and leaders develop an understanding of this emerging technology so they can invest with confidence and optimism for what's to come.\n\n\n\nEach session will focus on a different type of problem that AI is well-suited to help you solve\; Prediction\, Automation and Generation. \n\n\n\nEach session you'll walk away:\n\n\n Demystified: An understanding of how AI reasons well and where it has limitations.\n Engaged: Small group discussion and brainstorming\n Grounded: Practical takeaways and grounding on which applications are possible today and which are not\, building confidence to start leading within your existing area of expertise.\n\n\n\nSession 3: Building an Intentional Approach to AI Generation\n\nCreating at scale: producing content\, insights\, and solutions faster\n\n\n\nWhat You'll Learn:\n\nGenerative AI (like ChatGPT and Claude) creates new content from drafting communications to generating insights to brainstorming solutions. It's powerful but requires careful wielding to ensure quality\, accuracy\, and alignment with your values.\n\n\n\nIn this session\, you'll learn how to use generative AI as a collaborative tool that amplifies your expertise rather than replacing your judgment.\n\n\n\nYou'll Leave With:\n\n\n 2-3 potential prediction use cases that apply to your business\n Questions to ask vendors and tech teams about predictive AI solutions\n Understanding of what data\, you need and what's realistic to achieve\n\nPerfect For: Companies creating content\, communications\, or custom solutions at scale and wanting to do more without sacrificing quality.\n\n \n\n\n\n\n\nLauren Frazell is the founder of HSD Consulting\, where she helps consumer-facing brands\, media and civic organizations leverage AI to amplify what they do well. With 15 years of experience leading data science and analytics teams across industries from Fortune 500 companies to nonprofits Lauren brings rare depth in both the technical mechanics of algorithms and the business realities of bringing people along. Having built and led capabilities at Hallmark\, Kansas City Life Insurance Company\, DEG Digital serving over 40 consumer brands and United Way. X-ALT-DESC;FMTTYPE=text/html:
\n

\nThis 3-part interactive workshop demystifies how AI reasons to help you go from cautiously anticipating how this technology could impact your business and career &ndash\; to intentionally wielding it to amplify your expertise and impact.
\n
\nLauren Frazell is a seasoned data scientist with 15 years of experience working with AI algorithms in industry. She wants to help non-technical experts and leaders develop an understanding of this emerging technology so they can invest with confidence and optimism for what&rsquo\;s to come.
\n
\nEach session will focus on a different type of problem that AI is well-suited to help you solve\; Prediction\, Automation and Generation.
\n
\nEach session you&rsquo\;ll walk away:
\n\n\n
\nSession 3: Building an Intentional Approach to AI &ndash\; Generation
\nCreating at scale: producing content\, insights\, and solutions faster
\n
\nWhat You'\;ll Learn:
\nGenerative AI (like ChatGPT and Claude) creates new content&mdash\;from drafting communications to generating insights to brainstorming solutions. It'\;s powerful but requires careful wielding to ensure quality\, accuracy\, and alignment with your values.
\n
\nIn this session\, you'\;ll learn how to use generative AI as a collaborative tool that amplifies your expertise rather than replacing your judgment.
\n
\nYou'\;ll Leave With:\n\n\nPerfect For: Companies creating content\, communications\, or custom solutions at scale&mdash\;and wanting to do more without sacrificing quality.
\n\n
 \;
\n\n
\n
\n

\nLauren Frazell is the founder of HSD Consulting\, where she helps consumer-facing brands\, media and civic organizations leverage AI to amplify what they do well. With 15 years of experience leading data science and analytics teams across industries&mdash\;from Fortune 500 companies to nonprofits&mdash\;Lauren brings rare depth in both the technical mechanics of algorithms and the business realities of bringing people along. Having built and led capabilities at Hallmark\, Kansas City Life Insurance Company\, DEG Digital serving over 40 consumer brands and United Way.
\n \;
\n
\n LOCATION:IN-PERSON AT UMKC EXECUTIVE HALL 5108 CHERRY STREET\, ROOM 414 KANSAS CITY\, MO 64110 You will receive an email from UMKC Parking 24-48 hours prior to the program. This will include a personalized link to the parking registration portal. To complete registration\, you will enter your vehicle information\, including your license plate number. Parking is available in the Cherry Street Garage and you are able to park in Lot 12\, Lot 14 or Lot 19\, or any of the other lots in red on the map (see here). UID:e.9235.25994 SEQUENCE:3 DTSTAMP:20260417T002059Z URL:https://members.centralexchange.org/events/details/in-person-building-an-intentional-approach-to-ai-generation-25994 END:VEVENT END:VCALENDAR