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BEGIN:VEVENT
DTSTART:20200421T130000Z
DTEND:20200421T143000Z
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SUMMARY:VIRTUAL CIRCLE | Trends in Marketing
DESCRIPTION:Stop Failing at Follow-up\n\n \n\nFollow-up is one of the most difficult things we do in marketing. The good news is that technology is here to help you become a follow-up (and sales!) super hero! In this insightful presentation\, Kimberly Beer of Be More Business will walk you though understanding WHY we all fail at follow-up from time-to-time and how you can shift your mindset and your use of technology to make follow-up easier and more productive.\n\n \n\nYou will learn:\n\n	The common reasons why we fail at follow-up.\n	Important mindset shifts that turn follow-up failure into follow-up success.\n	Technology such as CRM (Customer Relationship Management) Software that can make follow-up easy\, consistent and profitable.\n	How to construct a simple follow-up practice that you can apply immediately to boost your follow-up success rate.\n\n \n\nSpeaker bio: \n\nKimberly Beer is a national speaker and advocate for entrepreneurship and small business marketing. Her mission is to inspire and educate entrepreneurs to create results-oriented marketing tactics that will carry their business to the next level. Kim's seminars on entrepreneurial strategy and marketing are honest\, enlightening and packed with great action steps and technical instruction garnered from over 25 years of experience. Kim is also an award winning writer\, graphic designer and photographer and was named an Inspirational Influencer by the International Association of Women in 2018 for her work empowering female entrepreneurs.\n\n\n\nThere are many things to consider when marketing your business\, either as a solopreneur/entrepreneur\, or established business. Are you in an effective marketing grove\, or does your head spin when you hear the following:\n\n \n\n\n	      Content marketing\n	      Social media marketing\n	      Mobile advertising\n	      Conversion rates\n	      Email open rates\n	      Pay-per click\n	      Affiliate marketing?\n	      AND MORE!\n\n  \n\nYIKES! How do you know where to start and what is best for YOUR business?\n\n \n\nJoin us the third Tuesday of each month as we offer presentations from subject matter experts\, and meaningful round-table conversations on what is working best for each of us. Conversations will be open and confidential. Each monthly meeting will be facilitated by Mona Raglow or Robyn Stevens.\n\n\n\nExchange Circles are the place to dive into even deeper community at Central Exchange. These discussion-based meetups gather members and guests at the same date/time each month. These consistent meetups allow you to make strong CX connections and grow your network.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size:16px\;"><strong>Stop Failing at Follow-up</strong><br />\n&nbsp\;<br />\nFollow-up is one of the most difficult things we do in marketing. The good news is that technology is here to help you become a follow-up (and sales!) super hero! In this insightful presentation\, Kimberly Beer of Be More Business will walk you though understanding WHY we all fail at follow-up from time-to-time and how you can shift your mindset and your use of technology to make follow-up easier and more productive.<br />\n&nbsp\;<br />\nYou will learn:</span>\n<ul>\n	<li><span style="font-size:16px\;">The common reasons why we fail at follow-up.</span></li>\n	<li><span style="font-size:16px\;">Important mindset shifts that turn follow-up failure into follow-up success.</span></li>\n	<li><span style="font-size:16px\;">Technology such as CRM (Customer Relationship Management) Software that can make follow-up easy\, consistent and profitable.</span></li>\n	<li><span style="font-size:16px\;">How to construct a simple follow-up practice that you can apply immediately to boost your follow-up success rate.</span></li>\n</ul>\n<span style="font-size:16px\;">&nbsp\;<br />\nSpeaker bio:&nbsp\;<br />\n<strong>Kimberly Beer </strong>is a national speaker and advocate for entrepreneurship and small business marketing. Her mission is to inspire and educate entrepreneurs to create results-oriented marketing tactics that will carry their business to the next level. Kim&rsquo\;s seminars on entrepreneurial strategy and marketing are honest\, enlightening and packed with great action steps and technical instruction garnered from over 25 years of experience. Kim is also an award winning writer\, graphic designer and photographer and was named an Inspirational Influencer by the International Association of Women in 2018 for her work empowering female entrepreneurs.<br />\n<br />\n<span style="color: rgb(51\, 51\, 51)\; font-family: sans-serif\, Arial\, Verdana\, " trebuchet=""><strong>There are many things to consider when marketing your business\, either as a&nbsp\;solopreneur/entrepreneur\, or established business.</strong> Are you in an effective marketing grove\, or does your head spin when you hear the following:<br />\n&nbsp\;</span></span>\n\n<ul style="padding: 0px 40px\; color: rgb(51\, 51\, 51)\; font-family: sans-serif\, Arial\, Verdana\, " trebuchet="">\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Content marketing</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Social media marketing</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Mobile advertising</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Conversion rates</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Email open rates</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Pay-per click</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Affiliate marketing?</span></li>\n	<li><span style="font-size:16px\;">&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; AND MORE!</span></li>\n</ul>\n<span style="font-size:16px\;"> <span style="color: rgb(51\, 51\, 51)\; font-family: sans-serif\, Arial\, Verdana\, " trebuchet="">&nbsp\;<br />\nYIKES! How do you know where to start and what is best for YOUR business?<br />\n&nbsp\;<br />\nJoin us the third Tuesday of each month as we offer presentations from subject matter experts\, and meaningful round-table conversations on what is working best for each of us. Conversations will be open and confidential. Each monthly meeting will be facilitated by Mona&nbsp\;Raglow or Robyn Stevens.</span></span><br />\n<br />\n<span style="font-size:12px\;">Exchange Circles are the place to dive into even deeper community at Central Exchange. These discussion-based meetups gather members and guests at the same date/time each month. These consistent meetups allow you to make strong CX connections and grow your network.</span><br />\n&nbsp\;
LOCATION:Webinar via Zoom - access this program remotely from your computer\, tablet\, or smartphone + dial-in available. Zoom information will be in your Registration Confirmation email!
UID:e.9235.23064
SEQUENCE:3
DTSTAMP:20260410T072624Z
URL:https://members.centralexchange.org/events/details/virtual-circle-trends-in-marketing-23064
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