CANCELLED: DT | Accessing and Engaging with the Military and Military-Support Community - 11:45 a.m.

Do you want to engage with or do business with people with a military background? Do you know that Veterans who served in any era since WWII only make up 10% of our society? And, of all Veterans, half of them are no longer in the labor pool. If you are looking to engage in business with Veterans who have served in Iraq or Afghanistan in the last 15 years, that percentage then drops to less than 1%. With a market that small, do you know how to find, connect, and communicate with them?
                                                        
When you do meet someone with a military background, are you able to create rapport and start building the Know, Like, and Trust relationship necessary to move to doing business with each other?
 
To turn the desire to engage and do business with the military and military-support community into outcomes that are consistent, positive, and measurable requires intentional action steps that must include understanding your audience (the military person). Do you know what you need to know to be effective in this market?

Emma is a retired Army Major who served on Active Duty from 1996 – 2013. She served at all organizational levels in the United States, Overseas, and deployed to both Iraq and Afghanistan. As an entrepreneur, Emma applies her military experience and educational background in consulting businesses on Veteran Programs, does public speaking and educational workshops, and provides transition coaching for Veterans and Military Spouses. She is also the Chapter President for the Greater Kansas City Chapter of the Association of the United States Army (KCAUSA), is a member of SHRM - Johnson County, is a member of Central Exchange, and is very active in the military-support community of KC Metro.