CXS | Leadership Philosophy featuring Wayne Strickland, Executive & Author - Noon-1:15pm

This is a must-attend event for leaders looking to gain essential insights and wisdom as they create their paths to success.  You will leave with a handful of tools and practices you can implement immediately.  Come meet and learn from the real "most interesting man in the world".
 

Wayne Strickland, VP, Distribution Strategy at Hallmark Cards and Author of his recently published book, "Leadership Philosophy", will share his journey and leadership insight he gained along the way. Wayne has many extraordinary experiences and you'll hear what he has done to set himself up for success.

For almost forty years, Wayne Strickland has worked in sales, product development and strategy. He reached the top of his field by leading large organizations as they navigate partnerships with some of the biggest and most influential retailers in the world. At Hallmark, Wayne made his mark as a leader in the areas of Customer-Facing, Strategy Development, Marketing, and Product Development.

Wayne has executive experience as the General Manager/ Customer Team Leader for all mass channel customers in North America, including Walmart, Sam's, Target, Supermarkets and the Drug Store Channel. Additionally, Wayne has been the Vice President of Marketing & Strategy for Hallmark Gold Crown Stores, Vice President of Category Management, and is currently the Vice President of Global Distribution Planning where he is responsible for the Competitive Intelligence Capability for Hallmark Cards, Inc. Globally. Throughout his career, Wayne has always had a vision of “what could be better”. Wayne has developed and launched new capabilities and built new organizations in the areas of Category Management and Customer Strategy & Planning. He has also led the development of two national brands that have generated in excess of $10B in revenue. Wayne’s scope of responsibilities has been vast – he has managed $100 Million dollar budgets, has been responsible for annual revenues exceeding $600 Million, has led day-to-day execution in over 20,000 rooftops and has managed over 15,000 employees.

Wayne Strickland graduated from the University of Arkansas with a BSBA and an MBA. He is an avid cyclist, guitar player and singer who hopes to go on tour with a band when he grows up. He holds a black belt in Tai Kwon Do, is a fan of the Kansas City Chiefs and World Series Champions, the Kansas City Royals. He is married, lives in Kansas City, Missouri and is the dad to 4 children and 1 granddaughter.