DT | Mind the GAPP to Be More Persuasive with Eric Morgenstern
Just as travelers need to act with intent, presenters need to "Mind the GAPP" and focus strategically on how best to develop and deliver a persuasive presentation. Eric boiled down his best counsel into a methodology he created, called GAPP. This acronym stands for Generally Accepted PRESENTATION Principles. These principles form the foundation for presentation success.
After this program, attendees will understand the 10 core principles of GAPP and be able to develop and deliver more persuasive presentations with this proven process. Spiced with real-world anecdotes and lots of humor, Eric shares these constructs in both and educational and entertaining manner. His approach combines the best of both right and left-brain thinking. With an abundance of common sense, the GAPP system will help you hear, "yes, I agree with you" more often.
Eric Morgenstern provides persuasive presentation coaching and training, strategic communications consulting, and executive counsel to executives and C-level leaders throughout the region. He is a frequent speaker and recognized thought leader who helps leaders CLARIFY their message, CONNECT with the people who matter most, and CHANGE attitudes and behaviors. Eric began his career at Brewer Advertising, the Y&R office in KC. He also served as a national spokesperson for Hallmark Cards. He was President and COO of Boasberg Valentine Radford, prior to founding Morningstar Communications in 1997. He currently serves on the board of Turn The Page KC, as well as the advisory board for the KU Journalism School IMC Master's program and the KU J-School Generations. He previously served on the board of the KC Chamber and has led communications for KC Rising. Eric has been recognized locally and nationally with numerous lifetime achievement awards including the PR Professional of the Year and Fellow distinctions from PRSA, and Entrepreneur of the Year and the Arthur Lowell Lifetime Achievement awards from KC/IABC. Eric received a B.S. degree in Journalism from the University of Kansas. He enjoys spending time with his wife and adult children, growing flowers and playing bass guitar in a rock-and-roll band.