Holding info for cancelled event - VIRTUAL WORKSHOP — Content Creation School: Week 1
Do you struggle with creating content for your digital marketing channels?
As many of us know, content is the heartbeat of your digital marketing efforts. Done well, your content serves to attract new customers to your business as well as keep current customers loyal and returning for more. Consistency and value are the two major factors in creating meaningful content, but in order to serve value on a regular basis, you need to be able to access your creativity and then follow through on publishing what you create. Doing this effectively and running a business can be a challenge to say the least!If you feel like you are overwhelmed by the content creation process - or have lost touch with creativity in creating your content - then this four-week workshop is for you!
You will walk away with...
- A renewed connection to your creativity;
- Tools that facilitate the creative process without derailing you with technology;
- Content creation and publication strategies designed to work for busy business owners and DIY marketers;
- A revitalized approach to using content marketing for your business.
Taught by Kim Beers of Be More Business, this 4-session workshop is supported by always-accessible video training, worksheets, and strategy guides.
OCTOBER 28 | WEEK 1: WE RENEW YOUR CONNECTION TO YOUR CREATIVITY.
Everyone is born creative! Over time you may have lost your connection with your muse, but trust me, she (or he!) is still there - you just need to re-open the energetic channel. This week you will learn how to access (or re-access) the creative process in marketing as well as be introduced to some tools that will help facilitate your creations.NOVEMBER 4 | WEEK 2: WE UNCOVER YOUR UNIQUE MARKETING GENIUS.
All of us have a unique marketing genius - a way we love to communicate and share with potential and current customers. This week is all about exploring your unique marketing genius and how to use it to create the content that will change the lives of your customers while growing your business.NOVEMBER 11 | WEEK 3: WE CREATE A CONTENT CREATION MASTER PLAN.
You cannot triumph in marketing without a master plan! This week is devoted to understanding how to put together YOUR master plan for becoming a sensation in your marketplace and doing it in a way that feels natural and in alignment with your creativity and unique marketing genius.NOVEMBER 18 | WEEK 4: WE OVERCOME THE OBSTACLES IN YOUR WAY.
As much as we would like everything to be smooth and easy, there are always rough spots and obstacles on the road to success. This week, we will explore ways to break through the blocks and solve the problems keeping you from achieving your content creation goals.
Kimberly Beer is a national speaker and advocate for entrepreneurship and small business marketing. Her mission is to inspire and educate entrepreneurs to create results-oriented marketing tactics that will carry their business to the next level. Kim's seminars on entrepreneurial strategy and marketing are honest, enlightening and packed with great action steps and technical instruction garnered from over 25 years of experience. Learn more about Kim on her website at bemorebusiness.com.
Date and Time
Friday Dec 31, 2021
3:00 PM - 5:00 PM CST
This is a consecutive four-part course
Week 1: October 28, Week 2: November 4, Week 3: November 11, and Week 4: November 18
Location
Virtual via Zoom - access this program remotely from your computer, tablet, or smartphone + dial-in available.
Fees/Admission
$297.00 Members
$347.00 Nonmembers
Printed courtesy of centralexchange.org – Contact the Central Exchange for more information.
5108 Cherry St. Ste 417, Kansas City, MO 64110 – 816-945-8954 – hello@centralexchange.org