VIRTUAL PROGRAM | Using Storytelling in Your Business: What is Your Story?
Learn how the art of storytelling can help you connecting with your audience in an authentic way. Consumers often choose products and services based on how a business makes them feel. In this presentation, you’ll learn why storytelling matters, and how it can help your business effectively connect with your target audience. You’ll also receive writing prompts to help you get your business stories started.
During this program you will...
- Understand the term brand storytelling.
- Use storytelling in your business.
- Learn the four story types that can help you connect with your audience.
Christa Hines is an award-winning freelance journalist, author, and a health & wellness copywriter. She helps entrepreneurs connect with their audience by telling their stories. Combining her skills as published writer and a professional question-asker, she help my clients clarify their key messages and articulate their stories. Christa believes that well-told, timely stories create space where an emotional connection can occur, learning unfolds, empathy grows and healing begins.